Advanced Options:
2. Sales, Marketing and Multi-channel Sales Management
QF Level ( 1234567 )
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2. Sales, Marketing and Multi-channel Sales Management
QF Level
Code
Name
QF Level:
Level 1
Code:
111237L1
Name:
Prepare for commodity display
QF Level:
Level 1
Code:
111238L1
Name:
Practise self-quality management
QF Level:
Level 2
Code:
111239L2
Name:
Collect market information
QF Level:
Level 2
Code:
111240L2
Name:
Produce slides / presentation materials and media kits in line with corporate branding
QF Level:
Level 2
Code:
111241L2
Name:
Promote loyalty programmes to customers
QF Level:
Level 3
Code:
111242L3
Name:
Implement strategies for brand promotion and multi-channel sales management
QF Level:
Level 3
Code:
111243L3
Name:
Implement advertising and promotional activities
QF Level:
Level 3
Code:
111244L3
Name:
Implement a sales plan
QF Level:
Level 3
Code:
111245L3
Name:
Edit the text content of website
QF Level:
Level 3
Code:
111246L3
Name:
Edit the image content of website
QF Level:
Level 3
Code:
111247L3
Name:
Edit the audio content of website
QF Level:
Level 3
Code:
111248L3
Name:
Edit the video content of website
QF Level:
Level 3
Code:
111249L3
Name:
Make use of technology to enhance creativity and efficiency
QF Level:
Level 4
Code:
111250L4
Name:
Build and lead a sales team
QF Level:
Level 4
Code:
111251L4
Name:
Implement a market research proposal
QF Level:
Level 4
Code:
111252L4
Name:
Implement and monitor marketing activities
QF Level:
Level 4
Code:
111253L4
Name:
Manage goods promotional activities
QF Level:
Level 4
Code:
111254L4
Name:
Plan multi-channel marketing communications
QF Level:
Level 4
Code:
111255L4
Name:
Implement advertising strategies
QF Level:
Level 4
Code:
111256L4
Name:
Manage the content for website / digital marketing
QF Level:
Level 4
Code:
111257L4
Name:
Implement sales team incentive plans
QF Level:
Level 5
Code:
111258L5
Name:
Formulate a market research proposal
QF Level:
Level 5
Code:
111259L5
Name:
Formulate brand promotion and multi-channel sales management strategies
QF Level:
Level 5
Code:
111260L5
Name:
Forecast product sales performance
QF Level:
Level 5
Code:
111261L5
Name:
Manage an online retail brand
QF Level:
Level 5
Code:
111262L5
Name:
Formulate after-sales service plans
QF Level:
Level 5
Code:
111263L5
Name:
Formulate product pricing strategies
QF Level:
Level 5
Code:
111264L5
Name:
Formulate sales team incentive plans
QF Level:
Level 5
Code:
111265L5
Name:
Manage website advertisement
QF Level:
Level 5
Code:
111266L5
Name:
Establish the overall framework of website content
QF Level:
Level 5
Code:
111267L5
Name:
Develop digital marketing strategy
QF Level:
Level 6
Code:
111268L6
Name:
Formulate sales team management strategies
QF Level:
Level 6
Code:
111269L6
Name:
Formulate marketing, marketing channels and media strategies
QF Level:
Level 6
Code:
111270L6
Name:
Monitor the retail market trends and formulate market development objectives
QF Level:
Level 7
No Item
Note:
  • The SCSs have been moderated by the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ) to ensure consistency of QF level across industries.
  • The contents of all SCSs will be updated regularly.
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