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1. Digital Marketing
QF Level ( 1234567 )
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1. Digital Marketing
QF Level
Code
Name
QF Level:
Level 1
No Item
QF Level:
Level 2
No Item
QF Level:
Level 3
Code:
110958L3
Name:
Manage online customer complaints
QF Level:
Level 3
Code:
110959L3
Name:
Conduct surveys for online customer satisfaction
QF Level:
Level 4
Code:
110960L4
Name:
Manage digital marketing channels
QF Level:
Level 4
Code:
110961L4
Name:
Execute digital marketing plans
QF Level:
Level 4
Code:
110962L4
Name:
Apply digital marketing tools
QF Level:
Level 4
Code:
110963L4
Name:
Execute digital marketing strategies
QF Level:
Level 4
Code:
110964L4
Name:
Execute strategies for entering products/services into e-commerce markets
QF Level:
Level 4
Code:
110965L4
Name:
Create marketing social media content
QF Level:
Level 4
Code:
110966L4
Name:
Handle digital marketing public relations crises
QF Level:
Level 4
Code:
110967L4
Name:
Manage online customer information
QF Level:
Level 4
Code:
110968L4
Name:
Analyse customer orders
QF Level:
Level 4
Code:
110986L4
Name:
Apply big data analysis
QF Level:
Level 4
Code:
110987L4
Name:
Apply AI technology to supply chain operations
QF Level:
Level 5
Code:
110969L5
Name:
Formulate real-time marketing strategies
QF Level:
Level 5
Code:
110988L5
Name:
Formulate e-commerce risk strategies
QF Level:
Level 5
Code:
110989L5
Name:
Evaluate the acceptance level of products in the e-commerce market and make sales forecasts
QF Level:
Level 6
Code:
110970L6
Name:
Formulate cross-border e-commerce marketing strategies
QF Level:
Level 6
Code:
110971L6
Name:
Formulate strategies for entering products into the e-commerce market
QF Level:
Level 6
Code:
110972L6
Name:
Formulate digital marketing strategies
QF Level:
Level 6
Code:
110990L6
Name:
Formulate e-commerce strategies
QF Level:
Level 6
Code:
110991L6
Name:
Formulate e-commerce supply chain management strategies
QF Level:
Level 7
No Item
Note:
  • The SCSs have been moderated by the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ) to ensure consistency of QF level across industries.
  • The contents of all SCSs will be updated regularly.
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