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6. Public relations, marketing and internal communications
QF Level ( 1234567 )
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6. Public relations, marketing and internal communications
QF Level
Code
Name
QF Level:
Level 1
No Item
QF Level:
Level 2
No Item
QF Level:
Level 3
Code:
110713L3
Name:
Explore the characteristics of tourism product consumers
QF Level:
Level 4
Code:
110718L4
Name:
Analyse the characteristics of the tourism product market
QF Level:
Level 5
Code:
110727L5
Name:
Implement internal communication and knowledge management
QF Level:
Level 6
Code:
110717L6
Name:
Evaluate the effectiveness of brand promotion strategies
QF Level:
Level 7
No Item
Note:
- The SCSs have been moderated by the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ) to ensure consistency of QF level across industries.
- The contents of all SCSs will be updated regularly.
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